Mr Kipling ditches “heritage” in rebrand to attract international customers - Design Week
Mr Kipling Mini Battenberg Cakes
Mr Kipling Chocolate Slices Cake (Pack of 8 Slices) 264g – British Food Shop
Mr Kipling Angel Slices 8 Pack – Brits R U.S.
Mr Kipling: “Exceedingly good cakes” catchphrase ditched in £20million brand makeover - Mirror Online
People are slamming Mr Kipling for DOUBLING the plastic on cake bars | Daily Mail Online
Mr Kipling French Fancies 8 Pack
Mr Kipling Battenberg Minis - Frozen Goods
Mr Kipling maker says low-sugar products helped to drive sales | Premier Foods | The Guardian
The danger of ditching distinctive brand assets: Mr Kipling - brandgym
Mr Kipling Viennese Whirls 6pk - Caletoni - International Grocer
Sharing Mr Kipling Pies - Flavor Mosaic
Mr Kipling - Favourites
Mr Kipling will still sell 'exceedingly good cakes' after bosses save famous catchphrase from axe during brand revamp | Daily Mail Online
Mr Kipling Exports | Import Mr Kipling Cake Products Wholesale
Mr Kipling Christmas cakes are here and they're obviously going on the shopping list | Marie Claire
Mr Kipling Cake Angel Slices Snack Pack 6 Pack | Woolworths
Mr Kipling Bramley Apple Pies 6pk – Taste Of Britain
![Mr Kipling Cakes - Cherry Bakewells - 6 Pack by Mr Kipling [Foods] by Mr. Kipling - Walmart.com](https://i5.walmartimages.com/asr/fc0bae18-5146-48a8-8b64-778c66727b2a_1.63d9bf917619125ebdeb2c16101daad6.jpeg?odnHeight=612&odnWidth=612&odnBg=FFFFFF "Mr Kipling Cakes - Cherry Bakewells - 6 Pack by Mr Kipling [Foods] by Mr. Kipling - Walmart.com")
Mr Kipling Cakes - Cherry Bakewells - 6 Pack by Mr Kipling [Foods] by Mr. Kipling - Walmart.com
Mr Kipling gets ready to drop 'exceedingly good cakes' slogan | Campaign US
